This is any page that encourages the user to do something. The target action can be anything. For example, to subscribe to a newsletter, buy a conference ticket, request an estimate, or simply download a presentation.
One page, one sentence, one action. To create a Landing Page we use the classical formulas:
Attract attention, interest, evoke desire, achieve action. The bottom line is that any advertising appeal should attract the attention of the potential consumer, then cause his interest, which will go to the desire to possess the goods and, finally, to induce to action - buying.
PMPHS: PAIN, MORE PAIN, HOPE, SOLUTION
PMPHS: PAIN, MORE PAIN, HOPE, SOLUTION
Identify the problem, sharpen the problem, show hope, suggest a solution. That is, we give first pain, then it is pumped. After that, we give hope that this can be solved, and in the end we give a solution to the problem.
Useful lending is
If you are interested in a high conversion of your landing page, we suggest that you familiarize yourself with the techniques that we use when designing landings.
A TEMPORARY CALL FOR ACTION
To attract attention, we are developing a clear and visible call to action. We make it as clear as possible, so that at a glance it was clear what it takes to accomplish. Choose the most effective option, after a series of split tests.
When choosing a visual element, we are the most picky, because these elements of the page are designed to support the goal of the landing. We use only original photos that capture the moment people use your product, which is much more effective than simple pictures downloaded from photobanks.
OPTIMAL PAGE SIZE
We adhere to the rule according to which the length of the page is closely related to the cost of the product you offer: the more expensive the product, the longer the page, since before making a purchase a person seeks to learn about the product as much as possible.
INSTANT DELIVERY OF THE CONTENT
During the development of Landing, we lay down optimization of the page load time, reducing it to 2 seconds maximum.
RELEVANCE OF LANDING TO ADVERTISING MESSAGES
We use the same keywords in advertising and lending. We place in advertisements extremely understandable information about what people should expect from your landing page.
APPEAL TO TARGET AUDIENCE
We select the audience that may be interested in your proposal and listen to you, and then we establish dialogue with the customer at a deeper level.
WE WORK ON THE RESULT
We constantly keep in touch with customers and take into account all their wishes. Our solutions help develop the business of any direction.
We create best landing pages which helps you in business
Look at this page. Here you find what you need in a minute. Your eyes pass easily and naturally, clinging to figures and important arguments. You clearly understand the benefits of the order. You want your site to have such a nice page.
So this is landing page - a site whose purpose is one: to sell here and now, without letting the client from the website. You can order a landing page on the website of the agency WebCoreLab. Let's do it for your business!
When do you need your landing?
You should have a landing page if:
You have one particular product / service.
You introduce a novelty to the market.
You have a profitable and limited offer, to which you need to draw attention right now.
You want to enter contextual advertising in search engines and social networks.
In these cases, the promotional page is clearly targeted: it sells as many goods as possible as quickly as possible.
But there are situations when the development of landing page is impractical: if you offer a lot of goods / services, or you need to update the information on the site often. But for the WebCoreLab nothing is impossible! Next - a few ways out of the situation.
Is it possible to create a full-fledged site based on the principle of Landing Page
How it sells?
Landing on a turn-key basis from WebCoreLab is not just a beautiful page. To make it an effective tool, we conduct tremendous training:
We determine your competitive advantages.
We analyze the environment and competitors.
We write the selling text.
We use triggers (certificates of reliability, return guarantees, shares and discounts).
We are developing a unique premium-design of lending, which will distinguish your site from competitors.
Creating a promotion is a painstaking procedure using the selling "срips" and tools. Their effect is proved by time and statistics. The correct selling lending increases profit by 70%.
Will I have a manager?
Yes, according to your desire. You can update contacts, prices and other information. Applications from Landing come to your mail.
What is different about Landing from WebCoreLab?
The world of advertising is subject to its fashionable canons. There are "chips" that are already out of date. And there is something that is fashionable, fresh and striking. We do not offer you a bored design or design according to the template of the "perfect landing page" (namely, 90% of the pages of the landings are sketched).
We give the opportunity to order landing c with a truly unique design on its own development system. And while competitors copy each other, your site will sell.
What is the conversion from your promo sites?
We raise the conversion to 11%. That is, 11 out of 100 users who come to the page perform what is required of them - they press the cherished button "Buy" / "Get", etc.
Can I pay later?
Of course! We do not ask for 100% prepayment. The bulk of the amount you pay on the fact of the order. If you do not like it, you can not pay.
How much does the Landing ?
We do not print works cheaply and "for a copy". Each project is individual, so we do not have specific prices. To find out the cost of lending in your case, call us or ask for advice on the site. We will call you back, provide professional advice and price. It is absolutely free and does not bind you to anything.
How quickly does it pay off?
Compared with a full-fledged site, one-page lending is available. You can buy landing page now, and it will pay off in a month. Usually the profit exceeds expenses in 3 times. That is, you do not spend, but invest! One more pleasant moment. You should order a selling page, because it cuts advertising costs by 20%. It's simple: the quantity turns into quality. The effectiveness of advertising is increased by 50%.
When I get my landing page?
Unlike the multi-page site, the development of the lending is done quickly. We will give you the result 2 weeks after the signing of the contract. That is, after 14 days you will sell even more!
How to order a landing page?
To buy a selling page, call us or leave a request on the site. Order a free consultation! Get professional advice on how to make your business even more profitable by using landing.