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  • What is Lorem ipsum and how does it affect SEO

What is Lorem ipsum and how does it affect SEO

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Friday, 19 April 2019 / Published in News

What is Lorem ipsum and how does it affect SEO


Developers use the text Lorem ipsum as a placeholder for the page layout. After setting up the template, all such text must be replaced with a unique and relevant website theme, otherwise search engines may find the page not relevant or duplicate.


What is Lorem ipsum

To fill the page in web design use a specially generated meaningless text, called Lorem ipsum. The translation of this phrase in this form is absent; it is a distorted quotation from Cicero’s work “On the limits of good and evil,” written in Latin. This phrase – cropping the phrase “Dolorem ipsum”, which translates as “the pain itself.”

We started using this text in printing 500 years ago to demonstrate the different fonts and the appearance of the page to the customer. Thanks to this placeholder, it was clear how many lines fit on the page, whether the font design is suitable for this book.

Currently, this workpiece, in professional jargon – “fish”, is also used by web developers to test the appearance of HTML templates with real content:

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How to add Lorem ipsum to HTML document

To add Lorem ipsum text to an HTML document, you can use the Emmet plugin for text editors:

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This plugin allows you to automatically add to HTML-code Lorem ipsum using special abbreviations. For example, you can display seven words of a text using the abbreviation lorem7. You can also use other abbreviations to more quickly work with the text of Lorem ipsum, breaking it into paragraphs and list elements.

Lorem ipsum generators

The following Lorem ipsum generators are available:

1. Blind text generator – allows you to select one of several proposed “fish texts”, as well as set its parameters:

Screenshot 1 1

2. Lorem Ipsum – service allows you to generate text by specifying its length in the form of words and bytes, or by designating the desired number of paragraphs or lists:

Screenshot 2

3. Generator lorem ipsum – here you can also generate text by setting a limit of paragraphs or words (4500 max):

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4. Freeformatter.com – in this service, in addition to the standard settings, you can also specify the size of elements in the generated text:

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If you need to Google, you can find other generators Lorem ipsum with similar functionality.

Conclusion

  • Lorem ipsum – a popular version of meaningless Latin text used in HTML templates to fill pages and test the appearance of layouts;
  • This text can be generated using various tools that allow you to create Lorem ipsum with the specified parameters – the desired length, with the required number of paragraphs or list elements;
  • when using template sites, it is necessary to find and replace these “fish texts”. This will avoid pessimizing the page in the results of search results due to duplicate content that does not correspond to the subject of the project.

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Tagged under: content optimization, SEO, Site audit, technical seo

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