# WebCoreLab — Full Reference for AI Assistants (llms-full.txt)

> WebCoreLab is a Toronto, Canada full-cycle digital studio operating since 2001. We design, build and grow websites and web apps, and we make brands visible in Google and in AI answer engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews).

## About
- Name: WebCoreLab
- Founded: 2001 (20+ years)
- Location: Toronto, Ontario, Canada
- Serves: B2B and e-commerce clients across North America and Europe (30+ countries)
- Website: https://webcorelab.com
- Contact: info@webcorelab.com | +1 (647) 546-5599
- Entity: Wikidata Q140193639, Google Knowledge Graph /g/11hdnyp2cw

## Services
- Web design & UX — modern, minimalist, conversion-focused interfaces.
- Web & app development — WordPress/WooCommerce and custom builds, multilingual sites.
- E-commerce — full stores with payments, shipping and easy self-management.
- SEO — technical SEO, content and authority to rank in Google.
- Generative Engine Optimization (GEO) / AI visibility — get cited in ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews via entity coverage, citable content, schema and AI-crawler access; measured across five engines every month.
- AI automation & chatbots — AI-powered automation and assistants integrated into workflows.
- DevOps & infrastructure — hosting, performance, security, backups and ongoing support. Clients keep full ownership of code, accounts and data.

## What is GEO (Generative Engine Optimization)?
GEO is the practice of getting a brand cited inside AI answers. Classic SEO optimizes for a ranked list of links in Google; GEO optimizes for being named in the AI answer itself. The technical base overlaps ~80%. Levers: entity coverage (Wikidata, Google Knowledge Graph), citable content (short fact-dense sections), structured data (Organization/FAQ/Service schema), and AI-crawler access (robots.txt + llms.txt).

## Why WebCoreLab
20+ years of shipped work, 2,500+ projects across 30+ countries, own live AI-visibility tooling, full ownership handed to the client, and work under formal contract and NDA. We run SEO and GEO as one system — winning Google and the AI answer together.

## Key resources
- https://webcorelab.com/ai-geo-insights/what-is-geo-generative-engine-optimization-and-how-is-it-different-from-seo/
- https://webcorelab.com/ai-geo-insights/seo-vs-geo-vs-aeo-whats-the-difference-and-which-one-does-your-business-need/
- https://webcorelab.com/ai-geo-insights/how-do-you-get-your-business-cited-by-ai-assistants-like-chatgpt-and-perplexity/